Everything you need to help start your own marquee hire, fun food equipment hire or event equipment hire business for free. Useful business advice, help, ideas and tips to get your new business venture started.

START UP AN EVENT EQUIPMENT HIRE BUSINESS

STEP4. MARKETING - ADVERTISING

Time to market and advertise your business
After lots of planning, complying with regulations and purchasing suitable equipment to hire out your new event equipment hire business is finally up and running. Now all you need to do is tell everybody that you're in business and that your event hire services are available to any potential hirers who may need them.

Setting yourself up as an event hire business can mean investing large sums of money in new equipment to hire out. So the last thing you want is all that new equipment collecting dust on the shelves at your storage facilities and not earning a return on your investment. Waiting and praying for the telephone to ring will rarely produce results for new businesses. You may know that you offer the best hire prices for miles around but nobody else will know or heard of you.

Many new event hire businesses really struggle in the first twelve months due to simply not being able to find hirers. The reason they did not get any hire bookings is because they couldn't see the sense in parting with any more money for advertising their business to the right audience. Marketing and advertising your business will cost you some money, it's part and parcel of being in business, if you don't advertise you won't get any work and the money you just spent on that all the new equipment would have been completely wasted.

Hopefully we can give you a few ideas and money saving tips to help you start promoting and advertising your new event equipment hire business. To continue reading on please use the key points navigation bar.

KEY POINTS

Time to advertise
Your new event hire business is up and running, now you need to tell event organisers about your hire services.
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Advertising
What are the best types of advertising that will really work for marquee and event equipment hire businesses?
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Promotional ideas
The simple, least expensive methods often work the best. Get your new event hire business noticed without spending a fortune.
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On the internet
A website will make your business more accessible to U.K event and function organisers.
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